In the microcap industry, everyone wants to connect with CEOs. From accountants, to investor relations professional, to investors – connecting with CEOs of microcap public companies is a key part of business development. 

While there are a variety of ways to connect with microcap CEOs, cold calling remains a popular and effective option. 

Below, we have listed “6 Essentials for Cold Calling CEOs” from Axial. You can read their detailed guide HERE.

1. Fast Facts About Their Company

2. Industry Know-How

3. Shortlist of Buyers

4. Trojan Horse

5. Authenticity

6. A Plan B

Read the full post HERE.