Trust In a Company is The Biggest Driver of an Investment Decision
According to a special edition of Edelman’s Trust Barometer, trust in a company is the biggest driver of an investment decision. Respondents to Edelman’s Trust Barometer research collectively manage over $1 tn in assets.
Some of the biggest drivers of trust in a company, according to Edelman’s research, include;
– equal voting rights for shareholders
– infrequent board and management turnover
– customer service satisfaction results
– healthy relationship between employees and management
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