New Free E-Book Provides Thorough Overview of Small and MicroCap IR
IR Magazine just released a new e-book, sponsored by OTC Markets, that provides a thorough overview of IR for smallcap companies.
Investor relations is often a new and confusing topic for small and microcap management teams. The free e-book covers many of the basics of small and microcap investor relations. Topics covered include;
What you’re working with
What the average small-cap IR department looks like
How it compares with the average large-cap team
Top challenges for a small-cap IR team
Small-cap IR 101
Starting with management: Small-cap IR by the C-suite
Hiring your first IRO
Balancing IR with another role
Making the most of your budget
Kick-starting your investor targeting program
The question of coverage
What the analyst universe looks like for a small-cap company
Considering company-sponsored research
Other ways to attract those first few analysts
Boosting your analyst numbers further
Getting your name out there
Making press releases work for you
Leveraging social media
Other ways to get your name known
What does small-cap spending on outsourcing look like?
Where a consultant can offer the biggest benefits
The pros and cons of a retainer
Choosing the right IR partner
Measuring & reporting your success
Are your IR efforts working?
How other teams measure their IR achievements
Download the free e-book for a Thorough Overview of Small and MicroCap IR HERE.
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